Agent Friday: Peter Cox

Picture by John Buckman
Today we have a UK-based literary agent. Peter Cox is the founder of Redhammer LLC. He is also the published author of twenty books, and a former advertising executive.

Cox has written numerous articles on publishing, and writes a column for the trade publication, The Bookseller. Here are links to some of his articles:

In the new world of publishing, some agents are getting into the business of becoming publishers themselves. Cox weighs in on why your agent should not be your publisher. And he shares why he encourages other publishing professionals not to become literary agents. He also gives his own analysis of where the publishing industry might be heading.

On marketing: Cox lists ways that bookstores can increase sales, and the difficulties that publicists face. He shows how marketers who build a tribe have the most success.

Redhammer supports several sites for writers. One is Litopia, billed as the internet's oldest community for writers. It's free to join.

The other site is Radio Litopia, a site featuring free podcasts on a variety of topics for writers. You'll find all kinds of interesting topics to listen to on your computer, or to download to listen later.

Check out more Agent Friday posts here.


  1. I find it interesting to read other's opinions on where the publishing industry is headed. There is such a mixed bag of thoughts on this subject.
    I checked out the Litopia site and got a little intimidated with the "joining" process. I'll have to go back when I have more patience.
    Thank you for another interesting post. As always...I love what you do Debbie!

  2. Thanks so much, Leah. It's interesting how so much of the future of publishing is viewed as either 'glass half full' or 'glass half empty'!


  3. Hi, Debbie:

    Cox tackles some timely topics here and, I agree with Leah, it's a mixed bag as to people's opinions on this subject matter. It's great to hear Cox's take, as he is an agent, a published author and a former ad exec. He would know what sells!

    Your links are informative and interesting--a welcomed combo. :-)

    Enjoy the weekend!

  4. I like that not everyone sees the major changes as the end of the world. Reading different viewpoints keeps me hopeful that I'll find readers somehow!




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